Why change your name & refresh your brand?

Why change your name?  Well, that’s a loaded question and it all depends on where you are coming from, but in this case the question is not why but why not.  Since we started this company in 2007 from a spare bedroom in a small apartment in Portland, Maine, there have been some major changes to what our company does, who we serve and how we serve them. This is the second name change and most likely the last.  But never say never. 

Originally, we changed our name from Regatta Promotions to You Regatta. The vision of the company had changed from helping run some of the most successful sailing regattas in North America to selling and sourcing custom branded products to yacht clubs, sailing teams and sailing organizations. We had been sourcing products for the events we managed but we just wanted to expand these offerings and do it better, more efficiently and for a wider audience. We loved helping with the sailing regattas, but we felt that ultimately the model we had created would not grow to a level we wanted. This pivot was intense and allowed our company to grow from one full time and one part time person to a team of five.

Now after 5 years as You Regatta we are changing our name to Regatta Custom Merch Solutions.  The company has evolved again from supplying some of the most prestigious yacht clubs, sailing teams and sailing organizations to servicing more corporate clients.  We regularly work with clients who own or manage companies with thousands of employees or have thousands of their own clients.  We have been able to grow the company to have a dedicated team of experts who are all working to make sure that we deliver the best possible products on time and accurately through various channels. Our focus is not to just sell products with your brand on them, because honestly you can go on the internet and find that quickly. 

Our focus is on providing the service and expertise in sourcing the very best products for your needs and budget as well as providing services like online stores, graphic design and branding solutions. Want to learn more about our story?  The Regatta Story – Regatta Custom Merch Solutions

Start selecting products in our Idea Center – https://regatta.espwebsite.com/